Brockmann and Company | Customer Insights - Most Valuable Email

Customer Insight

Brockmann and Company researches the business user experience. We write about what IT decision makers are planning and doing. We write about the business impact of communications technologies.

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Most Valuable Email - Telecom

Friday, 26 October 2007

Participants in our research on Email and Business Applications were asked to describe their most valuable email and the cost to the business if that message had not arrived.

$40,000

The most important e-mail is from customers requesting a proposal, usually they will request one from several vendors so if I don't receive they might think that I was not interested in bidding for their business.

Staff, IT, Telecom, Canada

Related Report: The Problem with Email