Customer Insight

Brockmann and Company researches the business user experience. We write about what IT decision makers are planning and doing. We write about the business impact of communications technologies.

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Most Valuable Email - Education PDF Print E-mail
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Thursday, 10 January 2008

Participants in our research on Email and Business Applications were asked to describe their most valuable email and the cost to the business if that message had not arrived.

$100,000

At the moment, I manage a working actor.  All but the most immediate communications come in by e-mail.  His most recent feature film role started with an audition e-mail, loss or delay there of could have meant inadequate preparation time and a missed opportunity that could easily run to the 100's of thousands.

CxO, Administration, Education 


Related Report: The Problem with Email 





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