There are 4 billion users of mobile services. In these reports Brockmann & Company studies the enterprise user mobile experience reviewing all aspects of features, quality and value to provide insights into mobile unified communications.
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Written by Peter Brockmann
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 Mobile communications has over the past four decades worked to increase employee reachability. However, this has traditionally been achieved at great economic expense and with a loss of convenience for customers, coworkers and partners who have to record different numbers or worse, make the mistake of calling the wrong phone and leaving a message there where it languishes for longer than it should have.
The Mobile Panel, representing some 349 organizations of all sizes from around the world addresses the framework for required mobile UC functionality, the highest priority system-wide features, device support plans, practices and organization that define the industry best practices for mobile business. The Top Performers, representing the most mobile 15.9% of the universe, recorded the best practices, strongest organizational support for mobility and the widest array of mobile applications. They've also recorded the highest levels of business performance as measured by employee satisfaction, customer satisfaction, revenues per employee and at least three other operational attributes.
Mobile UC Top Performers have pushed reachability to include accountability and convenience. These two extra features assure the user that the organization is taking into account the consumption of services, the personal habits of usage and enabling extremely convenient communications for coworkers and customers. Coworkers don't really need to care whether the decision maker they need to reach is at their desk or at the wheel of their car. They just need to reach them, conveniently.
Similarly, customers don't really care where their sales representative is, just that they want to make the time to speak with them now.
Enabling convenience and accountability with reachability is the innovation that mobile UC offers the mobile business and the mobile business person. This report shows what the benefits are to mobile UC and how business is accelerated and simplified as a result.
This report is available for free download on http://www.mobileuc.net/reports/beyond-uc. First time downloaders will have to sign up for an account at http://www.mobileuc.net/reports. |
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Written by Peter Brockmann
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 50 pages, 83 graphs, 7.4 Mbytes.
This report provides the detailed perspective on 39 features, 11 system attributes and 6-month plans for devices. 349 participants in the Brockmann & Company Mobile panel from around the world participated.
For most product managers the challenge of roadmap management and prioritization can be a lonely task because almost certainly some segments won't get addressed as quickly as some folks think they should and other features can't be developed as fast as other folks think they should.
This 50-page detailed PDF report is a powerful resource for the mobile UC product manager. It is designed to help mobile UC product managers in several ways by providing facts they can use to make decisions about markets they can address, about products they need to develop and about features they need to have in what timeframes.
The Product Manager's Guide to Mobile UC is based on the Mobile panel, a study of the mobile communications practices and experiences of 349 members of the Brockmann & Company business user research panel. Margin of Error is +/- 5.2%. The Mobile panel includes representatives from organizations with less than 100 employees (35%), organizations with 101-1,000 employees (24%) and organizations with more than 1,000 employees (41%). The Mobile panel represented a global perspective in that 56% were from the USA, Canada or Mexico, 26% from Europe, Middle East and Africa and 14% from Asia-Pacific. 4% were from South and Central America and the Caribbean.
Key aspects of this report include:
- The relative importance of 39 features. Product managers can use this as input to their feature roadmap to determine which ones are the key features and which ones are less important.
- The relative importance of 39 features for firms with less than 100 employees. In many markets the needs of small organizations are different than larger organizations.
- The Mobile panel's views on 11 system-wide features including the relative importance of reliability, price and channel to market.
- The Mobile panel's priorities and plans for new devices in the next six months, overall, by organization size segmentation and by regions.
This report is available for US $499.99 only at MobileUC.net. Using PayPal, a division of eBay as the purchasing processor, your credit card details are safe and secure. No login account at MobileUC.net is required. |
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Written by Peter Brockmann
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 In the ADD world we live in the time between interruptions are the time when work gets done. Our work is increasingly interrupt-driven and is no longer a contiguous thought/work time, but instead disconnected time-shifted 'minlets' separated by interruptions at some stochastic frequency.
We are a creature of our communications possibilities and adopt the characteristics of our dominant communications styles. Instant messagers and classic emailer types are able to start and stop conversations without benefit of continuous concentration on them. In a split second, they have reviewed the persistent record of email replies bouncing back and forth and can in mere seconds write and respond to create the next generation of the communication 'stream.'
This report, describes the logic of the minlet and how it has become the predominant interval of work activity.
This report is available only on MobileUC.net. You will need a login account there in order to download this report. |
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Written by Peter Brockmann
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 Using the famous bubble icon, Brockmann & Company analyzes the availability of 30 features of ten solutions for enterprise mobile unified communications. To qualify, the solution should deliver enterprise unified communications features (IP PBX features, instant messaging and the like) onto a mobile phone.
The resultant range and completeness of the solutions reviewed is surprising and impressive speaking volumes to the intensity of advances available in mobile communications for business, today.
This Buyer's Guide is complemented by the Market Landscape report for Mobile UC which summarizes the architectural approaches and overviews the players in this emerging marketplace. Brockmann & Company expects enormous growth in this application domain in the next five years as network, devices and application capabilities advance.
To download this report (no charge) you will need an account. Learn about the account creation and download process here. Review our Privacy Policy. Create your account, login and download. |
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Written by Peter Brockmann
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 Mobile Unified Communications promises to deliver all of the functionality of an enterprise desktop phone onto a mobile device in the pocket of all manner of enterprise employees. This Microsoft Word-based feature questionnaire provides the basis for key questions that discerning purchasing professionals ought to ask of potential vendors providing solutions for Mobile UC.
Of course, other questions also need to be asked, such as pricing, support models, business practices for upgrading to new devices, reference accounts and specific integration requirements with your business communications environments and practices.
This is a complement to the Buyer's Guide for Mobile UC and the Mobile UC Market Landscape.
To download this report (no charge) you will need an account. Learn about the account creation and download process here. Review our Privacy Policy. Create your account, login and download. |
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